E-E-A-T is an acronym which stands for Experience, Expertise, Authoritativeness and Trustworthiness. It’s a simple set of guidelines that Google uses to determine whether they can trust a piece of content, the website it’s surfaced on and the person who wrote it. E-E-A-T has become increasingly important when writing content over the past few years.
Using E-E-A-T to supercharge your SEO
October 15, 2023